Definition:
Titanium Dioxide
Titanium Dioxide is a colourant. Dyes are added to products for a variety of reasons including helping you see where you applied the product, when a product is used up, or for aesthetic reasons.
Interested in researching ingredients? Here are some commonly used sources.
We make ingredient choices based on scientific research and our own scientists’ expertise and perspective. But even scientists sometimes disagree about how or where certain ingredients should be used. We encourage anyone with questions to read up on areas of debate. That way, you can make the choices you feel are best for your family. Here are independent sources – both consumer and scientific – spanning various industries that use ingredients similar to ours:
