If we wouldn’t want it for our family, we wouldn’t ask you to use it near yours. We don’t formulate our products with these ingredients:
A concentrated floor cleaner designed to clean no-wax (vinyl and linoleum) and ceramic tile floors. *ARMSTRONG is owned by Armstrong World Industries, Inc. and used under license.
Creates a protective coating or shine on a surface.
For competitive reasons, the supplier of this ingredient has asked us to keep the details confidential, and we're legally bound to do so. But we can tell you that it is a film former that creates a coating or shine on the surface. This means that the surface has an added level of protection, and also has the shine that helps the surface look its best. And, it has met our strict Greenlist™ standards for health and environmental effects.
Break down dirt and deposits.
2-Ethyl-2,5-Dimethylhexanoic Acid is a cleaning agent that removes dirt and deposits. It does this by surrounding dirt particles to loosen them from the surface they're attached to, so they can be rinsed away.
Ethoxylated Alcohol is a cleaning agent that can also be found in a variety of products including toothpaste and shampoos. It removes dirt and deposits by surrounding dirt particles to loosen them from the surface they're attached to, so they can be rinsed away. Ethoxylation is the process of treating a fatty acid alcohol to give it detergent properties.
Sodium C14-16 Olefin Sulfonate is a cleaning agent that can also be found in shampoos, shower products and cleaners. It removes dirt and deposits by surrounding dirt particles to loosen them from the surface they're attached to, so they can be rinsed away.
Adjusts the pH of a product to improve stability.
Ammonium Hydroxide is commonly referred to as ammonia and is found in air, soil and water. Many consumers use it at home for cleaning and laundry. It’s a cleaning agent that removes dirt, and it can also be used as a pH adjuster that alters the pH of a product to improve stability. Every formula has an optimum pH to make it work best. For example, a formula that’s more acidic works better for soap scum removal. Its opposite, a formula that’s more alkaline, might be more effective at removing grease or greasy soils. We use pH adjusters to make sure we achieve the best pH for a particular job. Also, the pH of a formula can affect how long it lasts within a container – for example limiting its tendency to rust in a steel can. Household ammonia has a strong odor; by using Ammonium Hydroxide in combination with other ingredients, we can achieve the same cleaning results while using much less ammonia.
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Removes soap scum and soils.
Disodium Ethanoldiglycinate is a chelator that can also be found in a variety of household products including cleaning, water treatment and personal care products. It removes soap scum and mineral deposits that are caused by hard water. The word chelator (pronounced "key-lay-tor") comes from the Greek word chele, or claw. Think of a chelator as a tiny claw that reaches out and grabs the minerals in soap scum or soils, to keep them from depositing on a surface. By binding to the soap scum or deposit, Disodium Ethanoldiglycinate allows them to be rinsed away. It is good for grabbing onto iron and calcium (hard water stains).
Enhances cleaning ability.
Potassium Hydroxide is a builder that can also be found in bath, cleansing, makeup and shampoo products. It makes a product formula clean better by affecting the molecules in the formula so they work together better.
Protects a product against microbial growth to maintain performance.
Dimethyl Oxazolidine is a preservative. It helps maintain product quality and performance over time. Some people raise concerns about preservatives, because a small number of individuals have allergies to them just as some people have allergies to nuts or bees. But preservatives play a very important role in food, cosmetics and household products. Without preservatives, many products would not last more than a week or two before being contaminated by bacteria, mold or yeast. So, we feel the best choice is to add preservatives in the smallest effective quantity to protect our products, but to list these preservatives in our formulas so that those with allergies in the family can make informed choices.
Provides a pleasing color for a product.
Pylaklor Liq. Turquoise Blue S-732 is a colorant. Dyes are added to products for a variety of reasons including helping you see where you applied the product, when a product is used up, or for aesthetic reasons. Pylaklor Liq. Turquoise Blue S-732 is a product of Pylam Products, Inc.